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And the Nominees are...


“Being nominated for these two awards is a testament to our day-to-day dedication to providing excellent service to our dealer network and to providing the highest quality, top of class products to our end customers"

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Get Over Yourself and Go for a Ride

Get Over Yourself and Go for a…


By Arleigh Jenkins As humans we try to evolve and become better at everything we do. We strive to earn more money, eat healthier, run…

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Finding Light & Motion... Turns into a Dream Come True

Finding Light & Motion...…


Last year, my wife Kat wanted to work as a PTA traveler in the healthcare industry. We spent 3 month in Joshua Tree, traveled to Seattle for…

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Hands On Experience for High School Intern

Hands On Experience for High…


By Dane Wilson Last week I took some time off from our (49er sailboat) training and did an internship at our new sponsor, Light &…

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Cycling Inspiration: El Grupo

Cycling Inspiration: El Grupo


At Light & Motion we’re big believers in getting people of all ages on bikes which is why we love the work that El Grupo is doing.

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Cycle Your Way to Clean Water


Japanese water purifier venture Nippon Basic displays a portable water purifying system “Cycloclean,” powered by pedaling a bicycle to…

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Ride for Reading

Ride for Reading


You know those times when you are sitting there thinking about all of your passions? Wondering about getting other people interested, what…

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Solite is a Bright Idea for Nordic Skiing

Solite is a Bright Idea for…


Winter in Wisconsin can be a tough time of the year if you don’t embrace the cold and snow, and get outdoors. Nordic skiing is an…

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Go by Bike for World Carfree Day

Go by Bike for World Carfree Day


Join people around the world  to leave your cars at home today. Tomorrow is the first day of autumn, and what better time to ride a bike…

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